Blinkinate Top Marketing Courses Logo

Uncover Your Journey to Becoming a Full-Stack Marketer…

Become a Certified Digital Marketing Strategist

Elevate your professional path with a globally acknowledged certification in digital marketing strategy. Acquire expertise in the eight essential disciplines (content, advertising, social media, and beyond) necessary for achieving full-stack marketing mastery.

Trusted by

Senior

Professionals From...

OUR 30-DAY ASSURANCE

We provide an extensive 30-day money-back assurance for your purchase. If you don’t concur that it’s worth every cent, we’ll promptly reimburse your payment. No inquiries made. No complications.

What Will I Learn?

Module 1 Overview

Fundamental Principles of Digital Marketing

Comprehend the significance of digital marketing and harness its potential in the contemporary business landscape.

Lesson 1

Defining the Objective

Lesson 2

Traditional and Digital Approaches

Lesson 3

Significance of Digital Marketing

Lesson 4

Key Disciplines to Master

Lesson 5

Leveraging Modern Marketer Tools

Lesson 6

B2B vs B2C

Attain a Digital Marketing Career with Blinkinate's Guidance

The Digital Marketing Mastery Certification serves as your distinctive advantage, opening doors to more significant and superior prospects.

$53,142

Median Starting Salary in Digital Marketing

211,000+

Digital Marketing Job Opportunities

Position Yourself for High-Demand Digital Marketing Roles

Digital marketers play a crucial role in utilizing digital channels to cultivate leads and establish brand recognition. Within the realm of digital marketing, you have the option to either become a versatile expert or specialize in a couple of skills to distinguish yourself.

Today's Marketers Must Embrace Greater Agility Than Ever.

Before we proceed, there are two terms you should familiarize yourself with…

Generalists: those adept at a diverse range of tasks. (Think of them as “Jack of all trades, master of none.”)

Specialists: those who commit to a specific path, channeling their efforts exclusively in that realm.

However, I urge you to set aside the notion of becoming either…

…because a crucial reality exists in today’s marketing landscape:

The Era of Generalists & Sole Specialists Is Over

If this sounds direct, consider the perspective of your customers or clients:

Specialists are confined by the limits of their specific skillset, restricting their capabilities.

On the other hand, while versatile practitioners can lead marketing initiatives, they lack the time to stay abreast of the constant stream of emerging strategies and test-worthy trends.

So, what’s the ideal approach?

A professional capable of bridging the core aspects of digital marketing while excelling in one to three specific areas, crafting a comprehensive strategy.

In simpler terms…

 

What's the Definition of a "T-Shaped" Marketer?

Every facet of digital marketing can be harnessed to enrich the marketing strategies of other aspects.

For instance, you can utilize:

  • Facebook Ads to expand your email list…
  • Email to entice individuals to engage in your community, and…
  • Community interactions to shape your content schedule.
 
In reality…
 
There are boundless opportunities to weave together digital marketing proficiencies:
 
A content marketer excels in cultivating an audience through organic traffic methodologies.
 
However, a T-shaped content marketer can amplify their content’s potential by integrating it into a comprehensive marketing scheme, employing…
 
  • Keyword analysis to pinpoint blog topics for ranking,
  • Data-driven optimization to refresh and maintain relevance, and
  • Social media distribution to cultivate authority and brand recognition.
 
In another domain, a copywriter focuses on crafting promotional copy for emails, paid advertisements, and products.
 
Yet, a T-shaped copywriter masters the precise language that resonates with their target audience by grasping…
 
  • Best practices of Email Marketing,
  • Stages of the Customer Value Journey,
  • Community Management.
 
This is where the picture becomes clearer.
 

As a marketer, you likely recognize your particular strengths or areas of passion (this forms the bottom of your T).

You may even possess a general understanding of each digital marketing domain (the top of your T), albeit lacking the confidence to construct a full-fledged marketing strategy or provide such services to clients.

T-shaped marketers, however, enjoy a competitive edge by harnessing the strengths of both generalists and specialists.

This empowers you to be a versatile expert and excel in your chosen pursuits! And this is precisely why we introduced…

Without a doubt, this course stands as the most exhaustive digital marketing training available today.

We commence by ensuring you gain unparalleled clarity about the pivotal facet of any digital marketing blueprint:

Your clientele.

To accomplish this, we initiate by mastering three foundational aspects:

  • The Customer Avatar Canvas – to identify WHO your ideal customers are.
  • The Core Message Canvas – to understand WHAT your business presents to your customers.
  • The Customer Value Journey – to discern HOW your customers engage with your message

Subsequently, under the guidance of instructors who are adept T-shaped marketers, we delve into the essential digital marketing skills, encompassing:

  • Content Marketing
  • Email Marketing
  • Social Media Marketing
  • Community Management
  • Digital Advertising
  • Data & Optimization
  • Search Marketing

Furthermore, these instructors interlink each specialty with the stages of the Customer Value Journey, enabling you to comprehend how all facets of digital marketing coalesce to allure, convert, and elevate customers.

Not as a one-time occurrence, but as a mechanism that transforms your prospects into leads, and leads into loyal customers.

Upon acquiring your Digital Marketing Strategist Certificate, you’ll wield the capabilities to adeptly connect with your target audience, either for yourself or your clients, through a holistic marketing strategy.

More Than 100,000 Marketers Rely on Our Programs

Meet Your Instructors

Nadav Boaz

Nadav Boaz is the owner of Sensei Capital LLC. A marketer turned entrepreneur turned investor (but still primarily a marketer), Marcus Bennett is the architect behind the “Customer Value Optimization” methodology and has pioneered and established numerous digital selling tactics that contemporary businesses now consider routine. He is quite literally an author of marketing strategies, having also initiated multiple enterprises that employ a significant workforce globally. As per Shark Tank luminary Daymond John, Marcus Bennett companies are virtually synonymous with the online landscape.

Gregory Norton

Gregory, a renowned leader in content marketing, aligns with a multitude of the industry’s most progressive businesses. His expertise has sparked the launch of 17 content marketing agencies, directed the investment or merger of an additional 10, and he has offered specialized guidance to numerous CMOs and business developers on tactics for audience engagement and brand building. Beyond these successes, Gregory has coordinated the creation of over a BILLION email communications across various markets. He’s masterfully designed and applied strategies to overcome substantial shifts in search engine algorithms for platforms like Google, Bing, and Yahoo. His competence in the field has manifested in doubling website traffic, tripling content share rates, and generating a phenomenal revenue exceeding $60 million through content marketing endeavors alone.

Bradley Foster

Bradley acts as the creator and Managing Director of Marketing Wave, a top-tier social media marketing firm, acclaimed across Canada. He earned the Ontario Marketing Leadership Council’s 2018 Visionary Award for Marketer of the Year. In addition, Bradley was named among the Top 40 Marketing Innovators in Canada, as ranked by The University of Toronto in 2019. His publication, “The 9 Essential Tactics of Modern Social Media Marketing,” was recognized as one of the Top 60 Marketing Books in Recent Years by Market Insight.

What Does a Blinkinate Certification Entail?

Blinkinate Certifications convey to the world – including your customers and clients – that you possess the knowledge and proficiency to implement established strategies across the critical components that drive business growth.

Top-To-Bottom Insight

Proven Strategies & Playbooks

World-Class Instructors

Resume-Worthy Achievements

Transform Your Fresh Expertise into Revenue

  • Acquire the techniques, the metrics, and the terminology, along with exclusive insights from top-notch marketers worldwide
  • Proficiently handle the fundamental aspects of marketing, and convert those proficiencies into fresh avenues for opportunities and added earnings

The Training Our Team Utilizes

Acknowledging your time constraints, we’ve streamlined the essentials for swift comprehension, application, and revenue generation through Jumpstart Packs.To illustrate, typically, you’d invest approximately 16 hours combing through our Certification & Mastery Courses, Playbooks, event keynotes, and other materials to unearth the valuable insights offered in this Jumpstart Pack (which, by the way, can be absorbed in just a few hours).

Curated Roster of Expert Instructors

  • Gain step-by-step guidance from digital marketing virtuosos and business proprietors immersed in these strategies day in and day out, fully comprehending what yields results!
  • Field-tested and verified approaches crafted by the best in the industry, encompassing an ever-expanding assembly of specialists such as:
  • Nadav Boaz, Owner of Sensei Capital LLC.
  • Russ Henneberry, Content Marketing Specialist & author of “Digital Marketing for Dummies”
  • Pam Foster, Learning Chief at AWAI (American Writers & Artists, Inc.)
  • Molly Pittman, Digital Marketing Strategist and author of “Click Happy”
  • Ezra Firestone, Co-Founder & CEO of BOOM by Cindy Joseph
  • Also featuring Justin Rondeau, Mike Rhodes, Tom Breeze, Suzi Nelson, and MORE!

Sharing Globally

  • Attain your marketing certifications through the largest digital credential network worldwide.
  • Receive your Credential Badge & endorsed Certification from Blinkinate upon course completion.
  • Print your certificates for display in your workspace, and exhibit your badges on your website, LinkedIn, and other social media platforms.
 

Become A Certified Digital Marketing Strategist

Harness the tools and platforms to reliably and lucratively amplify awareness, secure leads, drive sales, and garner referrals—COVERING all the essential insights for your journey towards becoming a proficient digital marketing maestro.

Obtain Your Certification Now

Just $1197

Frequently Asked Questions

This certification is essential for individuals seeking a comprehensive grasp of how dynamic marketing campaigns are formulated, executed, monitored, and refined across key domains of digital marketing.

In particular, this course suits:

  • Entrepreneurs and startup founders aiming for a foundational comprehension of collaborative efforts between marketing professionals and their teams.
  • Business owners and executives aspiring to foster cooperative initiatives among their marketing teams for devising and launching expansive campaigns.
  • Freelancers, solopreneurs, and marketing students striving to outpace competition in their industry.
  • Agencies desiring to enhance their service offerings (or refine existing systems) to stand out in the market.
 

The significance varies based on your role…

For business owners, this course is an excellent avenue to become a well-rounded ‘T-shaped’ marketer. Additionally, it serves as a valuable tool to train and certify your team members, ensuring they stay updated with the latest trends and best practices.

If you’re an agency, this course offers concrete evidence of being a Certified Strategist across the complete spectrum of digital marketing disciplines. This distinction can enhance your ability to attract and retain higher-tier, more lucrative clients.

For students, these courses distinguish you from peers who hold general business or marketing degrees. They equip you with specialized skills that modern employers actively seek.

If you’re an employee or marketing professional, this course enhances your value across all facets of digital marketing within your company. This, in turn, bolsters your case for a well-deserved raise or promotion, providing you with tangible justification.

 

The certification holds significant value, particularly if you’re aiming to distinguish yourself in a competitive field. Yet, what surpasses the worth of any badge or certificate is the practical knowledge gained by enrolling in this course and successfully completing all assessments. You will attain comprehensive comprehension of every facet of digital marketing. Let me emphasize: YOU WILL COMPREHEND EVERY SINGLE ASPECT OF DIGITAL MARKETING.

 
Absolutely, you’re allowed to take the test up to 2 more times after an initial attempt (a total of 3 attempts). In case you have three failed attempts, you’ll need to re-enroll in the course (which comes at no cost) before making another attempt at the final exam. How long do I have to complete the course and take the test once enrolled? You have complete flexibility! We recognize that life can be unpredictable, and enrolling today doesn’t mean you need to finish or even begin the course this week. Feel free to go at your own pace. Take all the time you need – we’re here to support you, and this certification will be available whenever you’re ready. How long does it take to finish the course and receive my certification? The course consists of approximately 16 hours of video training. If you’re dedicating full-time hours, it’s possible to complete the course and all tests within a single day, though we don’t recommend rushing through it. For a comprehensive understanding and practical application, we suggest allocating 3 to 7 days if you’re dedicating full-time efforts, and around 14 to 21 days for part-time engagement with the course.

You have complete flexibility! We recognize that life can be unpredictable, and enrolling today doesn’t mean you need to finish or even begin the course this week. Feel free to go at your own pace. Take all the time you need – we’re here to support you, and this certification will be available whenever you’re ready.

No, certification isn’t guaranteed solely by taking the course. We believe a certification that can be easily obtained holds little value. Our courses are designed to be rigorous and demanding. Displaying a Blinkinate badge signifies an accomplishment earned through dedication and effort, ensuring its significance and authenticity.

Certainly! The certification comes as an integral part of the course package, with no separate cost involved. Think of the certification and badge as an extra benefit, validating your expertise as a Digital Marketing Specialist.

The course is available as an “On-demand” training, allowing you to access it whenever you want.

 

After your payment is processed, you’ll receive an email containing your login credentials for our flagship product, Blinkinate Lab. This is where you’ll find the training materials. The training is designed for self-paced learning, so you can proceed without concern about missing any content.

Navigating the marketing landscape is becoming increasingly challenging, requiring professionals to be highly adaptable to stand out among competitors and capture their audience’s attention.

The “T-shaped” marketer possesses the ability to transform one or two specialized skills into a diverse range of expertise. By comprehending how each role contributes to the larger context of digital marketing, they can effectively manage the intricacies of their role.

The Digital Marketing Mastery course unveils and interconnects fundamental digital marketing proficiencies, encompassing:

  • Content Marketing
  • Email Marketing
  • Social Media Marketing
  • Community Management
  • Digital Advertising
  • Data & Optimization
  • Search Marketing

Comprising 16 hours of educational content and culminating in certification upon successful completion of the final exam, this course unequivocally stands as the most comprehensive digital marketing training available in the industry today.

Use this letter template to emphasis your interest to management in Blinkinate’s Courses:

Hi [Boss’ Name],

I appreciate that our company has a culture of supporting continuing education, professional development, and a more diverse pool of future leaders.

To that end, you’ve also mentioned in the past that the company will cover expenses for us to continue our learning as long as it benefits our team.

I’d like to become certified with Blinkinate’s mastery course in [TOPIC]. This marketing training would allow me to become highly proficient, enabling me to contribute to the team in a bigger way.

Here’s the breakdown of the info for the training:

Date: This certification is online and on-demand

Cost: $[Cost of Course, Full or Discounted]

More info: [Link to certification]

Is this something that I can pursue through our department?

Please let me know if you have any concerns. I’d be happy to schedule a time for us to chat more about this opportunity.

Thank you for being open to these kinds of suggestions and for supporting my growth and development here.

Best,

[Your Name]

 
Scroll to Top